Juma Wasswa Balunywa together with his campaign manager Enricho Kawoya famously known as Enricho Mc have organized something unusual that has grabbed the attention of the general public.

The promotional strategies for his campaign have had everyone inclusive of non-students rooting for Juma Wasswa Balunywa.

The campaign manager Enricho Mc has done a great job sending out a message that speaks to the people but points to the candidate, Juma Wasswa Balunywa

Enricho Kawoya

They have the general public involved in the university campaigns, never in the history of Uganda has the general public taken interest in a university political campaign as we are seeing it this year.

Once again, we get to witness the power of social media.

It’s about time candidates started taking politics past their university gates, we get to see the influence the outside community is having on a university campaign.

Big influencers like Uncle Mo, Uncle Mark, and NBS After 5 have also jumped on the current social media sensation.

Juma Wasswa Balunywa’s campaign song has emerged as a trailblazing song that has captivated the attention of millions ever since the videos started making rounds on Tiktok and X.

The campaign manager’s creative song was clearly the hook for this campaign as it caught everyone’s attention making it spread on social media like wildfire.

Maintaining a consistent and pleasant online presence has given the audience the sense that they are dealing with someone they know which has deepened the candidate’s connection with them by adding a feeling of comfort.

Besides the usual Guild Presidential elections, this must be the most predictable campaign ever.